Kerry Pianoforte, Ink World Associate Editor10.09.09
Despite a sluggish start to the year the metallic and special effect ink market has experienced modest growth, with many companies optimistic that the coming year will bring increased growth and recovery.
“The beginning of the year started slowly, but every month since then business has steadily picked up,” said Norbert Hobrath, director of marketing communication, Eckart America. “We’re now back to the levels we were previously at, which is a good sign. This effort is being assisted by the new products we are regularly introducing into the market.”
“In general we the use of metallics in the industrial inks increasing modestly over last year,” said Peter Stone, marketing manager, inks and plastics at Silberline. “The market is growing more aggressively in niche area such as for metallic pigmented UV inks.”
“We are definitely seeing 2002 building toward a positive recovery from last year’s decline in metallic ink purch
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