“Our goal with the Xeikon Café is to provide an industry educational venue that is as agnostic and neutral as possible as it explores the future of digital production. We want it to benefit the industry at large, helping people understand the new opportunities digital production can bring to their businesses and inspiring them to achieve new heights,” said Danny Mertens of Xeikon Café. “This year’s focus is again on packaging innovations, and we hope to attract even more visitors than the 1,000 who attended last year. We have also moved this event to an annual schedule.”
The newly introduced Academy will provide a technical, educational forum centered around new end-use applications and packaging decoration techniques. “By introducing the Xeikon Café Academy, we are taking the technical element of the event to the next level. The goal is to guide visitors towards transforming their businesses for a successful future,” said Mertens.
The Academy will be a mix of workshops and presentations. The interactive workshops will be designed to help attendees acquire knowledge. Going beyond product specifications, the workshops will cover topics related to food safety, automation, exploring the creativity of digital, saving on cost, and print technologies. The presentations in the Academy will focus on the main packaging decoration techniques available today while covering all aspects of digital production – from workflow, print media and print engines to consumables and finishing equipment.
Attendees can choose from a range of topics, including self-adhesive, heat transfer, wet-glue, flexible packaging, among others, and attend the sessions most relevant for their business. Each presentation is concluded with a technology demonstration in the exhibition area of the Xeikon Café, making it highly practical and hands-on.