Quad/Graphics, in partnership with award-winning digital marketing agency Rise Interactive, uses consumer behavioral data to create personalized, multi-channel strategies that drive a greater return on marketing investment.
“Quad/Graphics is proud to partner with 64 of the top 100 US retailers, which gives us a unique perspective on how to improve performance at a time of retail disruption,” said Eric Ashworth, EVP of product and market strategy for Quad/Graphics. “Multi-channel personalization is a game changer. It empowers our customers to continue moving consumers through the purchasing journey more effectively and efficiently. Our customers benefit from higher rates of engagement, and from having one partner that is able to deliver the right message, at the right time, across the right channels.”
Serving approximately 8,600 customers worldwide, Quad/Graphics lends its print, logistics and workflow management expertise to such iconic brands as J. Crew, Jockey, L.L. Bean, Macy’s and Mattel, among others.
Photo courtesy qg.com