“Monarch Color Corporation has always been known for providing innovative inks to the offset and flexo markets that display brilliant, high opacity, ink colors and we decided to apply that knowledge and innovation to our new plastisol ink,” said Aaron Blank, VP sales and marketing, Monarch Color. “We are always strategically looking at new markets to expand our business portfolio, and we felt that in this market we could create something special, and I believe we have done that.”
This new plastisol ink will be launched with three versions; 100% cotton, 50/50 cotton-poly blend, and a 100% polyester, low bleed. The plastisol ink will come in Yeti White, Bigfoot Black, and 10 base blending colors. “Our white is the most opaque white on the market today, and we continue to add more colors to our system,” Blank added.