CEWE plans to use the systems at its European locations in Munich, Montpellier, France, and Warwick, UK. The investment decision was preceded by an intensive test phase, which started with the Christmas season and has now been successfully completed.
CEWE specializes in producing personalized photobooks and calendars as well as online printed material for customers all over Europe, generating sales of around €555 million in 2015. The company has approximately 3,200 employees, and offers both digital and offset printing at 13 locations throughout Europe. The quality requirements are particularly high when it comes to printing photo products.
“Satisfied customers are vital to the success of an online business. For CEWE, quality, productivity, reliability and the option of workflow integration are therefore key factors when deciding to invest in a printing system. In addition, the price-performance ratio and the flexibility in terms of our seasonal business must be right too,” said Carsten Heitkamp, COO of CEWE.
Heidelberg had announced the sale of the 1000th Versafire system worldwide to a customer from Germany just days previously at drupa.