The focus was on technologies addressing end-use market requirements and trends. Bobst and partners Atlas Converting Equipment, Coim, Daetwyler Graphics, Daetwyler Swisstec, Graficas Villalba, Rossini and Schmid Rhyner discussed a wide variety of issues. Insights on the flexible sector of Mexico’s packaging industry were given by Salvador Olvera of Mars Mexico Pet Care.
“The Mexican population continues to grow at rates over 1% with the working-age population largely urbanized and leading busy lives,” said Eric Pavone, business director of Bobst Business Unit Web-fed. “As a result, the demand for packaged and prepared foods is continuously growing, and along with it, the demand for high quality look and feel packaging as can only be provided by state-of-the-art printing and converting equipment. Another important driver is the geographical proximity to the U.S., which makes Mexico an attractive country for investment.”