Epple Druckfarben AG Holds Successful Sales Partner Meeting in Lyon

Epple France was the host of the Sales Partner Meeting 2023 of Epple Druckfarben AG in Lyon at the end of May. Thirty-five print experts from 16 Epple partner companies worldwide participated in the event.

In the course of the event, Epple Druckfarben AG presented its strategy as a medium-sized company which has successfully asserted itself in this highly competitive market. The key elements of this success are innovative product ranges, fast service and the intensive technology supported consultations, which all provide decisive benefits for customers as well.
Wilfried Bauder, head of sales at Epple Druckfarben AG, was delighted with the first physical meeting of the sales partners after a gap of four years. The same applies to Dr. Carl Epple, spokesperson of the Executive Board and responsible executive for the sales department: “The quality of our products, the flexibility and the willingness for innovation are our greatest strengths. Together with the enormous levels of commitment of our Sales Partners, they represent the basis for our successful future.”

The opening presentation, “Essence of passion – today is yesterday’s tomorrow,” from Dr. Epple, analyzed the challenging market position of the graphics industry resulting from (amongst others) coronavirus lockdowns, disruptions in supply chains and the resulting price increases. Future-oriented action is demanded, and this has already been proven to be a skill very important to Epple Druckfarben A.G. in recent years.

A vital element here has been the flexible and fast orientation of the company and the product ranges towards sustainability. Appropriate measures from Epple, such as the reduction of their carbon footprint and the compliance with national and international sustainability standards (amongst others) were presented by Dr. Vroni Walter, head of development and innovation at Epple.

On the product level, she gave information on process inks and spot colors as well as the latest development results. Within these dynamic processes Epple’s ink series are continually aligned with current market requirements and occurrences. In the course of this, various eco-labels, improved recipes or even a special food contact series for the US market are being considered.

While numerous segments of the printing industry are fighting with sinking volumes, the packaging printing market is presenting a stable outlook. Helmut Fröhlich, key account manager of packaging at Epple Druckfarben AG, informed the audience of the efficiency of the latest packaging printing inks.

The comprehensive range presented by Epple for the migration harmless food packaging printing is the result of a decades long leadership in development. The proven Epple BoFood MU NG and BoPack GAMA NG for the non-food side and the new BoFood DFC for the food side of food packaging printing were of intertest to all business partners.