When it comes to discussing the impact of Drupa, it is virtually impossible to overstate the impact the fair has on the printing industry. Just a quick look at the numbers from the 2000 Drupa show just how important the event has become:
• 428,248 visitors.
• 1,943 exhibitors from 50 countries, including 47 percent from abroad.
• More than 1.7 million square feet of exhibits.
Drupa 2004 appears to be another huge show. This year’s Drupa will be held from Thursday, May 6 through Wednesday, May19 at Messe Düsseldorf. It will take up 17 halls, which were sold out all the way back in August. Drupa organizers anticipate that nearly 370,000 visitors will be looking at the 1,800 exhibits which will occupy more than 1.7 million square feet of net exhibition space.
Drupa has just about everything printers are looking for, from prepress through print to post-press and converting.
“Drupa was, is and will continue to be the world’s No. 1 fair for print media, publishing and converting,” said. Messe Düsseldorf managing director Horst Klosterkemper. “It is to the printing and communications sector what the Olympic Games are to sport. No other trade fair has such a fundamental influence on the economy and innovations cycle of an industry.”
Individual industry clusters have already taken shape. For instance, Hall 6 will once again house PrintCity, the strategic alliance of companies from the graphic arts industry led by MAN Roland and Agfa Gevaert, joined by ink manufacturers Sun Chemical, Epple Druckfarben and Wolstenholme International. Halls 15 and 16 will be devoted to the top global printing press manufacturers König & Bauer, Komori and Mitsubishi, while digital printing will be showcased primarily in Halls 3 through 7.
The magnitude of Drupa is astonishing. For example, Heidelberg Druckmaschinen AG began its construction preparations for Drupa 2004 in mid-March.
The printing press giant has Halls 1 and 2, totaling 7,800 square meters, and will show 50 machines with lengths of up to 33 meters. It is anticipated that it will take 20 days to erect Heidelberg’s 110-ton M600 press alone. All told, approximately 325 tons of materials will be used, with 2,500 spotlights, 350 computers, 70 plasma screens and 18 kilometers of electrical cable are being put in place.
A Who’s Who of the Ink Industry
It goes without saying that ink companies will be well represented at Drupa. Among the attendees are most of the leading international ink companies, including Sun Chemical, Flint Ink, Toyo Ink, BASF Drucksysteme GmbH, SICPA Group, Huber Group, Siegwerk Group, Akzo Nobel Inks, Sericol International, Royal Dutch Printing Ink Factories Van Son, Micro Inks Ltd., Epple Druckfarben AG, Zeller+Gmelin, Ruco Druckfarben/ A.M. Ramp & Co., Dubuit Machines, Brancher, Eckart GmbH & Co., Jänecke & Schneemann Druckfarben GmbH and Wolstenholme International.
For these companies, it is an opportunity to showcase new products and services to attendees while renewing contacts.
Sun Chemical will launch new ink technologies for sheetfed offset, UV printing and digital printing on corrugated substrates that expand capabilities of these processes, opening new avenues for printers to compete and profitably succeed.
“Sun Chemical is anticipating a well-attended Drupa with printers and converters interested in new value added solutions, products and services focused on innovation and productivity,” said Chris Morrissey, Sun Chemical’s corporate vice president, marketing. “The Sun Chemical Drupa theme of ‘Just Imagine’ will focus on the many possible benefits and solutions from our new product and service launches ranging from new ink technologies to brand color management services.
“At Drupa 2004, Sun Chemical is asking printers to ‘Just Imagine’ the possibilities of what they can achieve in print,” said Mr. Morrissey. “As these new ink series demonstrate, if printers can visualize their needs and goals, Sun Chemical will devise a solution that can help them expand their capabilities to achieve those goals.”
Flint Ink will launch its newest ink systems and printing technologies for high-performance commercial, publication, package, digital and printed electronics applications at Drupa 2004. The organization, including Flint-Schmidt, Jetrion LLC and Precisia LLC, will introduce new ink systems as well as proprietary hardware, and advanced printing technologies. Highlights will include UV inks and innovative hardware for digital printing, active packaging, brand protection and the latest in conductive inks for radio frequency identification (RFID) applications.
“The printing industry worldwide has been hit by enormous technology changes, cost containment issues and pressure to compete,” said Dave Frescoln, president of Flint Ink. “Flint Ink is poised to proactively support printers and converters through these challenges with our broad spectrum of sophisticated technologies for the most advanced printing applications.”
With the acquisition of Color Converting Industries (CCI), the Siegwerk Group now is the world’s second-largest manufacturer of high-grade packaging printing inks, as well as a leader in gravure and web offset. Drupa allows Siegwerk to display its new products.
“Though being a global player now, Siegwerk will remain a customer-focused and more medium-sized company in terms of corporate culture. Largeness and customer focus are not a contradiction at Siegwerk,” said Herbert Forker, president and CEO. “The center of all our operations is the active steering of consolidation processes targeted to maintain the business responsibilities and autonomy of Siegwerk.”
For the Siegwerk Group, Drupa will be a showcase for a host of new products. On the packaging side, these new products include inks resistant to sterilization for PETP and aluminum applications such as pouches and high-grade effect inks for all packaging printing processes. For web offset, Siegwerk Group will display Aridas, a process ink series for keyless presses for waterless web offset coldset, and Duote, a process ink series for web offset coldset/heatset for the production of semi-commercials on absorbent substrates.
Wolstenholme International will be highlighting its new Inkantation calculating tool, which allows printers to select the most cost-effective metallic finish for a variety of printing applications.
“In its history, Drupa has witnessed and showcases the products and companies of one of the most rapidly changing and exciting industries in the world,” said Jean Adamson, marketing services manager, Wolstenholme International. “Drupa is a valuable event for showcasing our latest product offering to the very best in the printing industry. Drupa still is the event in the printing calendar.”
Entrance fees for Drupa are $33 for daily admission, and $100 for a four-day pass. Drupa admission tickets include free round-trip transportation to the trade fair on the Regional Transport Networks Rhine-Ruhr (VRR) and Rhine-Sieg (VRS)
Drupa’s hours are 10 a.m.-6 p.m. weekdays, and 10 a.m.-5 p.m. on Saturday and Sunday. For more information, see Drupa’s web site at www.drupa.com.