“When we introduced 1600 Series late in 2002, we knew we had a great ink that would be a cost-effective alternative for POP printers requiring one year or less durability in the indoor and short-term outdoor retail display market,” said Richard Bowles, Nazdar’s vice president of marketing. “And our customers loved it – especially the price. Since then, our R&D team has worked hard to enhance the key performance characteristics of the 1600 Series and make it an even better value. We’ve been so successful in improving the outdoor durability, the non-blocking performance and the cure speed that it’s really a different, significantly better product now, which is why we’ve changed the name.”
Formulated to meet the faster speeds of inline and cylinder 4-color process UV screen printing systems, PowerPrint cures at lower levels of ultraviolet energy, reducing costs and substrate heat exposure. PowerPrint inks produce a tough finish that is flexible enough for die cutting and will resist blocking in two-sided print applications on rigid styrene and vinyl plastics.