12.19.16
Berlin Packaging announced that its packaging solutions for Torani Smoothie Mix, Olivio Spray Butter, and Lube-Tech Advanced Fuel Treatment were selected as winners in the 2017 WorldStar Awards. Berlin led all US winners in the competition, accounting for one-fifth of the 15 total awards given to American companies.
Judged by packaging industry experts during the most recent World Packaging Organization (WPO) annual meeting in Vienna, Austria, the WorldStar Packaging Awards attracted 291 entries from 35 countries.
“For any company, winning a WorldStar Award is an honor and a sign of real packaging excellence,” said Andrew Berlin, chairman and CEO of Berlin Packaging. “
Torani Smoothie Mix, a winner in the Food category, is a cocktail mix that features a unique actuator/closure for efficient, one-handed motion. The self-sealing cap provides a thorough air barrier to maintain product freshness, and includes other benefits important to bartenders such as a non-chugging design to ensure smooth pouring accuracy.
Also recognized in the Food category is Berlin’s entry for Olivio Spray Butter. The new package, which replaces an industrial-styled container, maintains the original package footprint while communicating the sleek, slender appearance of an imported olive oil bottle. T
The winning package for Lube-Tech Advanced Fuel Treatment incorporates an industry-first polypropylene measuring cup that snaps onto the neck of the brand’s PET bottle and features a lid for sealing out dirt and contaminants. By strengthening differentiation on the retail shelf, Lube-Tech’s new package yielded a 30% increase in sales while also reducing material usage by 16%.
Judged by packaging industry experts during the most recent World Packaging Organization (WPO) annual meeting in Vienna, Austria, the WorldStar Packaging Awards attracted 291 entries from 35 countries.
“For any company, winning a WorldStar Award is an honor and a sign of real packaging excellence,” said Andrew Berlin, chairman and CEO of Berlin Packaging. “
Torani Smoothie Mix, a winner in the Food category, is a cocktail mix that features a unique actuator/closure for efficient, one-handed motion. The self-sealing cap provides a thorough air barrier to maintain product freshness, and includes other benefits important to bartenders such as a non-chugging design to ensure smooth pouring accuracy.
Also recognized in the Food category is Berlin’s entry for Olivio Spray Butter. The new package, which replaces an industrial-styled container, maintains the original package footprint while communicating the sleek, slender appearance of an imported olive oil bottle. T
The winning package for Lube-Tech Advanced Fuel Treatment incorporates an industry-first polypropylene measuring cup that snaps onto the neck of the brand’s PET bottle and features a lid for sealing out dirt and contaminants. By strengthening differentiation on the retail shelf, Lube-Tech’s new package yielded a 30% increase in sales while also reducing material usage by 16%.