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Xerox at drupa: Helping Print Service Providers Transform and Grow


Xerox is gearing up to showcase how providers can solve their biggest challenges and propel business forward.

Print service providers looking to expand offerings and increase revenue have opportunities for growth in production color inkjet, digital packaging applications and investing in workflow solutions.

According to InfoTrends:
  •     Global production color inkjet print volume is expected to grow 23.0 percent through 2019.
  •     Digital printing of packaging applications is expected to grow 22.5 percent through 2019.
  •     Expanding workflow features to offer new services is the top workflow initiative for print service providers.
Xerox is helping providers capture these key market opportunities with the unveiling of new products and other innovative offerings at drupa 2016, in Dusseldorf, Germany. With a theme “Let the Work Flow,” Xerox is gearing up to showcase how providers can solve their biggest challenges, propel business forward and work better by becoming more automated, integrated and productive in their operations.

An array of production print devices, workflow solutions, business development resources and high-value applications segments – such as direct mail, catalogues, books, transactional marketing, photos and packaging – will be on display in the Xerox stand. Attendees will learn how automated, integrated end-to-end solutions are strengthening and transforming operations.

“We recognize the shift that’s occurring in the printing market and our commitment is to help providers embrace change. Our new offerings will enable providers to discover new business opportunities, capture more pages and navigate change with confidence,” said Robert Stabler, senior vice president and general manager, Global Graphic Communications Business Group, Xerox.

Xerox will be kicking off drupa during media week in Dusseldorf Feb. 29 – Mar. 2. Several new developments, particularly in the areas of inkjet and packaging, will be announced during a press conference on Mar. 1 from 3:45-4:45 p.m. CET.

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