The Flexible Packaging Association (FPA) announced March 4, 2014, that Printpack was the winner of several awards that spotlight achievements in printing and sustainability during the annual FPA Meeting held at the Fairmont Scottsdale Princess Resort in Scottsdale, AZ.
• Yoplait Go-Gurt Color Shift Despicable Me 2 – GOLD Printing Achievement
Printpack used innovations in thermochromic technology to help the makers of Gogurt launch a promotion advertising Pixar’s Despicable Me 2 film. They perfected a three part thermochromic ink system to change a yellow “minion” to purple when refrigerated. Interactive packing is popular among all demographics, but especially successful with child focused products. This ink changing technology is the first to provide these effects on a flexible format using a formaldehyde-free ink formula.
• Cascadian Farms Cereal Liner – SILVER Sustainability & Environmental Achievement
Printpack worked with General Mills to design a primarily plant based cereal liner for General Mill”s Cascadian Farm line of organic cereal. This development offers an alternative to less environmentally safe plastic liners. Using renewable resources is an important step in becoming for responsible and will help manufacturers promote their sustainability efforts.
Printpack is staying at the forefront of the sustainability movement. Along with constantly working with customers to decrease their environmental footprint, they now offer polypropylene lidding for coffee pods and other applications as well as EcoSkin® shrink sleeve film that aids the recovery process of bottles. Printpack is recognized as a responsible leader in the design and development of packaging and operational processess that promote a more sustainable business proposition.
• Whiskas Carne 500g – SILVER – Printing Achievement
The Whiskas package is a PET/PE laminated structure printed in 8 colors using a high definition flexo system (HD plates at 133 lpi) and solvent based inks. With this printing solution, Printpack was able to achieve a consistent, solid background as well as a highly detailed and defined reproduction of the cat on the front panel, particularly it’s fur. PET laminated to an coextruded film makes the package stronger, more scuff resistant and more resistant to temperature fluctuations.
• Crystal Light Mocktails – SILVER – Printing Achievement
With the proliferation of water enhancing products in stores, Kraft needed a way to make their new product, Mocktails, stand out on the shelf. This eye-catching package was designed with lush, bright hues, colorful tendrils, and cocktail glasses surrounded by swirls of fruit. To bring this complicated design to life, Printpack used the Harmony ink system, specifically designed for printing on shrink films. The sleeve was printed rotogravure on BON PET with five colors plus white. The fine gravure printing showcases the vivid colors and fade variations, as well as the very subtle color differences that contribute to the complexities of this design.