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Xennia Appoints Laurie Geldenhuys as Commercial Director

Published August 31, 2011
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Xennia Technology announced the appointment of Laurie Geldenhuys as commercial director.

"Xennia has many years of knowledge and experience in developing inkjet inks for a variety of important applications,” said Dr. Alan Hudd, Xennia's managing director. “ With this senior appointment we are driving the commercialization of our existing developments, making ink central to our business. Mr. Geldenhuys has a broad experience in the ink industry, which is vitally important for our growing ink sales."

Xennia has a state-of-the-art high capacity ink manufacturing facility complete with the latest technology and equipment after a significant financial investment fully supported by Xennia's parent company, TenCate. Xennia sells a range of XenInx high performance inks for a number of applications including textiles, ceramics, graphics, glass and industrial product decoration.

Mr. Geldenhuys, formerly global business director of SunJet, the digital division of Sun Chemical, collectively has many years' experience in the paint, coatings and inks industries. Mr. Geldenhuys was responsible for significant sales growth at SunJet at the OEM level on a global basis in graphics, coding and marking, labels, industrial decoration, edible inks and other applications across solvent, aqueous, oil and UV ink chemistries.

"In my new role, the primary goal is to make Xennia the ink supplier of choice to OEM customers across a range of key applications including textiles, ceramics, labels, packaging and graphics," said Mr. Geldenhuys. "I look forward to working with Xennia's highly experienced and knowledgeable team to fully commercialisz a number of significant existing ink development projects and take Xennia's ink business to the next level."

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