“Carbon black is one of the strategic growth areas that we are systematically expanding. This capacity enhancement allows us to serve the demand of our customers in the tire and technical rubber-products industry even better. We are very optimistic overall regarding future growth in the rubber industry. We are highly equipped to meet this demand with our modern plant in Paulinia,” commented Dr. Klaus Engel, chairman of the board of Degussa GmbH. at the opening of the plant. “We have invested a total of €65 million ($85 million) in Brazil.”
Brazil is a core market for the Advanced Fillers & Pigments Business Unit, which is responsible within Degussa for global business with rubber additives and carbon black pigments. In the Brazilian market, approximately 90 percent of the demand for carbon black comes from the tire and technical rubber articles industry, and 10 percent is used as pigment in plastics, dyes, enamels and printing inks.