The recent acquisition of Lyson Ltd by Nazdar, North America’s largest manufacturer of screen inks, digital inks and chemicals, has given Nazdar Ltd (formerly Lyson Ltd) the opportunity to make some strategic changes to their distribution channels to improve on efficiency and offer a better service to their customers.
The UK site in Stockport will concentrate on manufacturing and new product developments, therefore will appoint a number of key distributors to supply Lyson branded product into the various sectors of the digital printing market. As from the June 2006, Digi Inks Ltd, Lenton Business Centre, Lenton Boulevard, Nottingham NG7 2BY, United Kingdom will be the main distributor of Lyson Branded office ink for the UK & Eire.
Bill Doherty, managing director of Digi Ink, has been part of Lyson/Nazdar sales team for many years and is extremely experienced with Lyson products and knowledgeable of the industry. James MacDonald, Nazdar Ltd’s sales and marketing director, said that “Bill Doherty’s vast experience and knowledge of the SOHO cartridge re-fill market will enable Digi Ink Ltd to offer an excellent service in both support and supply making them the ideal distributor partner for Nazdar in this market.”
Nazdar Ltd. Announces Digi Inks Ltd. as Master Distributor for Lyson Office Inks