The business world is changing rapidly. Information is an absolute necessity, and the quicker a person can gather what they need to know, the better chance they have of succeeding in our highly-competitive, globalized world.
While having the latest information at one’s fingertips has always been important, it is an absolute necessity in the business world today.
Our website, www.inkworldmagazine.com has long served as a conduit for news as well as for our critical stories, and as a result, has the highest web traffic in the industry. Our Breaking News section, which is unique to our industry, allows readers to find out what is happening in the world of ink and allied industries. We have also developed our Breaking News e-mail, which brings critical news as quickly as possible to our readers. We have increased our news gathering operations, and are now updating our Breaking News site several times a week.
A few years ago, we added our online Buyers’ Guide, which allows ink manufacturers the opportunity to find what they are looking for, whether it is raw materials, equipment or services. This past year, we added the capability for suppliers to upgrade their online listings at any time throughout the year, whether it be a change of address, new products or contacts. Also, we have instituted a comprehensive calendar of events of interest for the industry, with dates stretching as far in advance as 2008.
There are many more changes to come. Beginning this month, our readers will find Ink World’s comprehensive U.S. Ink Directory online, complete with addresses, products and contact information, which will offer easy access for printers to locate potential partners. In the coming months, even more information will be made available for our readers, who will be able to find additional content on the web.
When Ink World came into being in 1995, its mission was as clear as could be: to best serve our readers by bringing the latest, most comprehensive news to them. Our mission remains the same, but technology has changed. Now we are even better able to provide you with the news you need to best run your business in these quickly changing times. And as always, it is my pleasure to be able to bring this information to you.